This program was run out of the Pediatric Prevention Research Center at Wayne State University in Detroit and focused on individualized fitness coaching to improve immune function and help manage stress among clients with HIV and Asthma.
My original doodles strayed away from common body image focused logos for gyms and fitness programs. I eventually landed on a tiered letter “E” that signified a series of steps to me. A major goal of the program is to use anything around and be able to continue regular workouts without a personal trainer. The hexagon was changed to look more like the stretchy exercise bands and the flexibility focus of the program.
I also managed and coordinated implementation for this program.
Date
2014
Client
Pediatric Prevention Research Center, Wayne State University
